Aa we all know, the construction machinery industry has declined for more than three years. There are many problem existing , such as excess production capacity, accounts receivable too much and so on.

In this new situation, there are more and more construction machinery enterprises have come to start their own way. Through three years adjusting the structure and reducing the production, creation, adapting international strategy, they have attained a great development in the process of turning.

Look back to the year of 2008, there are many construction project has started, spuring the blowout increase in the market of construction machinery industry. In this situation, there are a line of users and distributors buying the machine in their gate, making the production line far from enough. In order to take over more market, the enterprises take the extensive increase methord, leading so many extra production capacity.

Face with the turning situation, more and more companys come to try new way, promoting its ability and looking for new opportunity in the economic downing market. As the forecast by construction machinery industry in China, this industry will keep the steady increase at the level of 8%.

It showed in five aspects: firstly, the enhanced creation ability; Secondly, eliminate the bad production dissolving excess;  Thirdly, the industry layout is becoming more and more rational and the organization is becoming majorization; Fourthly, the level of internation gets on a new step; The last but not the least, the enterprises take some efficient messures attaining some better result, the better ability of R&D, risk management, brand building and channel building.

Since the revival signal launched by construction machinery industry,its road will be more zigzag. However, as the development of economic becomes lower, it sured that that will give the recovery a great  pressure.However, in this situation, the enterprises should make some messures to increase the step of creation and product upgrading. We are sure that there will a big commercial opportunity for us.